The Kinepolis Group is a Belgian cinema chain formed in 1997 that has been listed on the stock exchange since 1998. The Kinepolis Group has a chain of 49 cinemas spread across Belgium, France, Spain, Luxembourg, Switzerland, the Netherlands and Poland.
Creating brand awareness for Kinepolis Business was their main goal. They wanted to give a nice item to their B2B clients in order to convice them to work with Kinepolis.
That’s why we decided to make custom socks & cardboard with a message on.
The socks were a great success! That’s why Kinepolis also decided to make totebags and will continue to work with Merchandise Essentials in the future.