It’s all in the title: we choose to be EUROPEAN.
Brand from Antwerp who uses the European flag as a logo to emphasize that we are all 1 big family within Europe. It is not just a flag, the flag is the symbol of unity and peace.
For skaters, by skaters.
Hélas is the brand of professional skateboarder Lucas Puig. The French designer puts the focus on caps and hats with a European skate twist.
Belgian brand that gives athletes the chance to wear their favorite sportswear and look casual.
Zazou’s main goal is to let children play sports. They believe that they can change the world of sports and do that in fun clothing. Part of the brand’s profit goes to their sports project!
The colourful world of Eygló.
Inspired by dinosaurs, the surface of mars, icelandic camouflage. Unusual fabrics and humour in the collections.
Street culture and minimalistic design.
Die Monde strives to provide modern multicultural expressions to Swedish fashion, aiming to give Scandinavian streetwear a new angle by bridging the gap between sartorial and streetwear.
Reminiscent of the late 80’s and early 90s club kid era
Shopfloorwhore doesn’t shy away from adventurous designs, loud colours, furs, sequins and anything that may turn some heads while walking down the streets.
What you wear should support you in your ways and beliefs.
When thinking of Danish design, style and ethics, Mads Nørgaard is the embodiment of all three. A designer who has learnt through generations of Nørgaards, designing by mottos integral to the brand.
French skateboarder owned & run company.
Magenta Skateboards is a skateboarder-owned company in paris. Every person involved in Magenta is a skateboarder. Their aim: promoting the creative and meaningful side of skateboarding.
Aspire to inspire before you expire.
I Love Ugly is ever evolving with a strive to push boundaries and innovatively revolutionise the menswear lifestyle marketplace of tomorrow.
The nearly forgotten, but amazing, pyjamas.
One simple idea: to create a contemporary version of the nearly forgotten, but amazing, pyjamas. The loungewear label was dreamed up in Stockholm, and perhaps it’s not a coincidence. Swedes spend more time at home than anyone in the world.